..


Business News

  • Written by Annette Densham


Paul Donovan grew up playing on sacks of sugar. As the son of a confectioner, his life was all about lollies … until he got older, realising his business was affecting his health.

With his wife and business partner Lea, he decided to make the drastic move to get out of the lolly business and focus on creating foods that benefited people’s health.

Paul and Lea sold the family confectionery business and launched Googys, a natural real food protein bar company based in Melbourne.

“I was born not into a world of protein bars. I learnt how to manufacture lollies, a world away from real food,” Paul said. “Lollies were a big part of my life; I event meet my wife at a confectionery conference.”

But when Paul started to get sick all the time, he did not immediately make the connection between the sugar he was consuming and the steady stream of colds and lack of energy.

“I just thought it was because I was getting older and was working hard,” Paul said. “How could lollies be bad for you – they are low in fat, a special treat and make people happy?

“I was either sick or getting sick all of the time and when the doctor diagnosed me with chronic fatigue syndrome, I knew I had to do something to get my health back on track.”

For Paul and Lea, this moment changed the course of their business. They started investigating different ways to get their health back on track. From cleansing diets to juicing diets, boot camps to supplements, nothing stuck long term.

“While we were researching ways to get healthier, we discovered eating clean and real food are simple and sustainable ways to lose weight and get healthy,” Lea said.

“That is when we got out of the sugar industry and committed to making products we could eat; our kids could eat and that contributed to people’s health.”

Googys was hatched.

Still a family business but now creating a range of products they can be proud of.

With decades of experience in manufacturing, going from lollies to real food protein bars and pancake mixes, was not a massive change in how they ran the business; only the ingredients changed. For Paul and Lea, it was important the protein bars were not filled with artificial products but real food. Their simple ingredients product list, shown right on the front label, is testament to this with no more than seven ingredients in each bar.

What makes Googys different to many other health products on the market is their sole focus is on creating real food, unlike many multinationals who make their ‘health’ products at the same facilities as their confectionery.

Paul said Googys is a passionate small family business. “We make everything ourselves and stand behind our product. We want to see others make the shift to a healthy diet and lifestyle,” he said.

The main ingredient in a Googys bar are egg whites. Lea said when they were researching the best source of protein that was a real food, this was the winner. “Eggs are the real deal as nutritional powerhouses. Egg whites naturally contain very high levels of protein that has the most bio available fit for human digestion and absorption compared to other proteins,” she said.

A Googys bar is as clean as you can get because Paul and Lea were adamant there was no chemical extraction processes or solvents to “isolate” or “concentrate” the protein like many dairy and vegetable sources use. “We use a gentle drying that also pasteurises the egg whites, making them perfectly safe to eat.,” Paul said.

“When you are making the transition to clean, healthy eating, you do not have time to get a chemistry degree to understand the ingredients list or spend hours in the kitchen trying to create great tasting healthy snacks. Googys wants to be part of the solution.”

Careers Campsite

‘Careers Campsite’ to bring over 100 job opportunities and career advice directly to Western Sydney youth tomorrow   Skillsroad, Australia’s number one destination for career advice and entry-leve...

United Co.: Leading young Australian entrepreneur building start up precinct

United Co., set in the heart of buzzing Fitzroy, is Melbourne’s newest business and innovation centre with collaborative work spaces and luxury offices which has been masterfully created out of the ...

Ben Bradshaw 2018 Brisbane Young Entrepreneur of the Year

Ben Bradshaw, the founder behind Fortitude Valley based Disrupt Digital, has taken out the top title of 2018 Brisbane Young Entrepreneur of the Year. Over 300 of the city’s top young professionals ...

How to be a trading success

Thanks to the development of new financial technology and the growing popularity of share owning and trading, it is easier than ever to trade on the stock markets. But before you take the plunge, yo...

Business Chamber - Skillsroad releases second national Youth Census

Since 2014, national youth employment rates have been suffering. Joblessness among Australian youth aged 15-24 is currently standing at above 12 per cent; more than double the general national rate...

A healthy business hatched from lollies

Paul Donovan grew up playing on sacks of sugar. As the son of a confectioner, his life was all about lollies … until he got older, realising his business was affecting his health. With his wife and...

Politics

Scott Morrison - More choice for Australian families

Australian families will have choice and equity in education as the Morrison Government guarantees funding to the non-government school sector. The Australian Government has accepted all the recom...

Dutton - Labor/Green witch-hunt comes up empty

Despite Labor’s best efforts in hyping up the so-called “au pair” Senate inquiry, the farcical and shambolic witch-hunt has come up with nothing except findings that mirror the Labor Party’s initial...

A good independent can do more

George Neophytou is a lawyer in Paynesville who is standing as an independent candidate for the legislative assembly, East Gippsland District in the State Election. He is not a member of any politi...

Travel

Holiday Hacks: How to beat the travel companies at their own game

HACK YOUR WAY TO A CHEAPER HOLIDAY How to beat the travel companies at their own game and save money during the next school holidays   19 September 2018: As any parent who’s tried to book a holid...

Experience European Glamour with Ecruising

In May 2019, Ecruising is inviting travellers on an exciting itinerary that includes not one, but two, quintessential French Riviera events – the high-octane Monaco Grand Prix and the iconic Canne...

Factors to Consider When Buying a Campervan

You’ve been waiting to buy a Winnebago campervan and now it’s your chance. You’ve saved up and you’re ready to start living the road trip lifestyle. You’re in for a great time and adventure. Of cour...

You might also like