Daily Bulletin

Men's Weekly

.

Main sponsor Schüco thrilled by sporting success — Schüco dresses Germany's tallest statue in a football jersey of Arminia Bielefeld

It is the long-time sponsor's way of giving a gift to all the fans upon the team reaching the final of the German Cup. In fact, Arminia Bielefeld has reached the final of the German Cup for the first time in the club's 120-year history – and has done so as a third division team!

(Photographer: Stefan Brückner, Usage rights: Schüco International KG) Measuring 53.46 metres in height, including its pedestal, Hermann
(Photographer: Stefan Brückner, Usage rights: Schüco International KG) Measuring 53.46 metres in height, including its pedestal, Hermann's Monument was completed in 1875 and ever since has risen high above the Teutoburg Forest. The figure of Hermann himself measures 26.57 metres up to the point of the sword, making it the tallest statue in Germany today.

After the semi-final between Arminia Bielefeld and Bayer Leverkusen gained international attention, an AI-generated image went viral showing Hermann's Monument (Hermannsdenkmal), the tallest statue in Germany, wearing an Arminia Bielefeld football jersey. Arminia Bielefeld had just defeated Bayer Leverkusen, the reigning Bundesliga champions and German Cup holders. A genuine football sensation!

Since special performances deserve special recognition, Schüco – the main sponsor of Arminia Bielefeld – quickly came up with the idea of making the AI image a reality. After all, the football club was named after the historical figure of Arminius, in whose memory Hermann's Monument was built. It was exactly 44 days after the semi-final that the plan came to fruition. Some 130 m2 of flag fabric was sewn together to make the football shirt, which is 9 metres long and 7.2 metres wide.

On 24 May, DSC Arminia Bielefeld take on VfB Stuttgart from the Bundesliga at the Olympic Stadium in Berlin. "Hermann" will be the twelfth man behind the team as the underdogs look to triumph in the final.

More Information, Pictures and Videos under: https://www.schueco.com/de-en/company/press/schueco-arminia

Hashtag: #Schüco

The issuer is solely responsible for the content of this announcement.

Business News

Strategic partnerships to enable global acceleration for Aussie fashion brands: SHEIN Xcelerator launches

SHEIN Xcelerator is introducing a more agile, demand-led operating model, allowing brands to scale while retaining control over creative direction and identity. For fashion brands, the pressure t...

Daily Bulletin - avatar Daily Bulletin

Tips for Avoiding Probate Delays

Probate can be a lengthy process at the best of times, and delays often compound the stress that comes with managing a loved one's estate. Many of those delays are avoidable with the right preparati...

Daily Bulletin - avatar Daily Bulletin

Integrating Marketing Automation Workflows with Headless CMS: Creating a Unified Engine for Scalable Growth

Marketing automation is a necessary component of modern engagement with customers. Automated emails, triggered campaigns, lead nurturing and lifecycle messaging enable brands to scale their messagin...

Daily Bulletin - avatar Daily Bulletin

Speed Dating For Business