News

Sat Dec 20

Supermarket price gouging will be banned from July. Will consumers actually end up better off?

Written by Sanjoy Paul, Associate Professor in Operations and Supply Chain Management, UTS Business School, University of Technology Sydney

A Woolworths truck is seen driving away.

This week, the federal government announced a ban on supermarket price gouging, aiming to get “a fairer go for families in their weekly shop”.

From July 1 2026, the new supermarket regulations will ban very large retailers (those with revenue of more than A$30 billion per year) from charging prices that are:

excessive when compared to...

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