Daily Bulletin

Men's Weekly

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Eddie Betts' camp saga highlights a motivational industry rife with weird, harmful ideas

  • Written by Ben Farr-Wharton, Associate Dean of Management, Edith Cowan University

Former AFL star Eddie Betts’ revelations about the 2018 Adelaide Crows training camp, which left him feeling like he had been brainwashed and sapped his passion for football, raises all sorts of questions.

But the most obvious is how could the Crows’ management, running an elite organisation with a team that had made the grand final the...

Read more: Eddie Betts' camp saga highlights a motivational industry rife with weird, harmful ideas

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