Business News

Wed Jan 27

Features You Need in an Automated Employee Recognition Platform

Written by News Co Media

Employee recognition platforms have been successfully implemented as a technique to study employee performance. It is a useful tool to reinforce particular behaviours, practices, or activities in the workplace and align those with the overall company's goals.

Automation in the employee recognition platform has made the process more comfortable than before. Here are the best features of an automated employee recognition platform that you should look for -

Behavioural Emails

The employee recognition platform has made communication and recognition within the workplace simpler than ever. It should be intuitive and straightforward. The communication, reminders, and announcements should be simple to make within the platform.

The automation enabled system should integrate the messaging and the content management system (CMS) for a robust interface between the company and the employees. The communication through the platform should effectively be carried out at both ends.

Employee recognition platforms are often challenging to sustain and require much updating from time to time. The intuitive interface automatically sends emails to the employees. Look for a platform that combines the process with AI for a smooth experience from sites like power2motivate.com.au. The AI will use the information based on employees' behavioural patterns and send the emails accordingly.

Peer To Peer Recognition and Social Recognition

The platform should necessarily accommodate peer to peer recognition in the workplace. The employees should recognize others under a particular program and their designation, band, grade, division, etc. Peer to peer recognition may include personalized messages or reminders in the workplace.

There should also be social recognition in the workplace through the employee recognition platform wherein it would be easier to connect with other fellow employees. Many employee recognition platforms use AI to recognize someone from the social intranet directly.

Budget Management

Choose the automated employee recognition platform that allows you to manage and customize the budget options at the program and the employee levels. Many platforms use worksheets to customize specific budget options like - allocating the budget on a set date, aligning the project with other budget specific projects, set budget expiration date, and other kinds of budget rules.

As an admin, you can control and moderate your reward budgets at every level. You can define the budgets related to the team's size and requirements and automate accordingly with the employee recognition platform's help.

Performance-Based Rewards

The best way to keep the employees motivated in the workspace is through rewards. For this purpose, the automated employee recognition platform is primarily essential. You can reward the employee based on any over-achieved targets, performance related to a specific project, etc.

Any messages specifically addressed to the employees by their peers add to more personal touch and motivation in the workplace. These can also be performance-related messages stating gratitude towards the employees.

There should also be a performance tracking feature within the platform where you and the employee can track his performance and be rewarded accordingly after the evaluation.

Event-Based Rewards

There should also be event-based rewards with the help of automated employee recognition software. These can be - personal events of employees, years of service, gift cards, etc. Check out your requirements online.

Wed Jan 27

What Should You Check Before Ordering Promotional Mugs?

Written by News Co

Promotional products like mugs are a great marketing tool because they are reusable and necessary. Moreover, mugs also come in handy while promoting a brand’s logo. They give better brand visibility without going overboard or exceeding your marketing budget.

Despite being a great marketing tool, you may hesitate to avail promotional products like mugs. With the right kind of strategy and thought process, you can easily choose the products that meet your brand’s requirements. Here are specific pointers that you must keep in mind before ordering promotional mugs.

Determine Your Target Audience

Target audience is the most crucial factor to think about while purchasing promotional mugs. It would help if you focused your strategy on this than on any other factor. Promotional mugs must attract the target audience and convince the public to purchase additional products that the brand includes.

Companies tend to purchase eccentric, unconventional-looking mugs without thinking about their audience. These mugs shall not only cost more but also waste, causing a dent in your budget. Hence, while deciding to buy promotional mugs, you must understand the audience, age or demographic, and preferences to make the decision accordingly.

Understand Your Objective

The basic purpose of buying promotional mugs is to host a giveaway with its logo. However, there is more than meets the eye, and promotional products represent multiple objectives. Some objectives include increasing brand awareness and visibility, showing appreciation to customers, rewarding employees, enhancing the brand’s image in public, etc. This indicates that promotional mugs aim to achieve a lot more than just a free giveaway.

Every company’s objective varies depending on the requirements, budget, and expectations. Hence, to purchase the right kind of promotional mugs, you must first determine your objective or aim.

Consider Your Budget

Promotional mugs come in various shapes and designs and can conform to fit any budget. You don’t need to have a considerable budget to afford impactful and attractive mugs. However, they must not look too ordinary and conventional. You must purchase promotional mugs that establish a middle ground between the cost and the look. To achieve this, it is essential to decide a budget, ensuring that promotional mugs don’t create a dent in your finances. You can learn more here about your options and their respective prices.

Features of Mugs to Represent the Company

Promotional mugs must represent the style, image, and personality of the company. You must also represent the message that the brand wants to convey. The brand's image can be determined by examining whether the company is professional or casual, modern and fresh or old and traditional, creative or formal. The image also depends on whether the company promotes sustainability and eco-friendly practices. All these aspects decide the brand's style, which then must present itself in the mug's design. Again, the company's look must also align with the company's budget.

Purchasing promotional products is a growing practice seen more among bigger brands than smaller companies. Products like promotional mugs enhance the company’s visibility and popularity among the masses. However, it would help if you addressed various factors before purchasing promotional mugs, such as your target audience, budget, brand image, etc. All these factors shall help you make the right choice.