Daily BulletinHoliday Centre

Fashion & Beauty

  • Written by Leanne Baker

ABA Labels, a Sydney-based fashion group with social, ethical and environmental responsibility at its core has earned one of the most prestigious social conscious accolades, B Corp Certification.

Designed in the heart of Surry Hills, ABA Labels is behind well-established brands including Tussah, Chancery and Calli The Label, along with new additions Willa, The Fated and BWLDR. The B Corp Certification is testament to the company’s focus on accessible, luxurious fashion with environmental and social responsibility.

The man behind the business and the driving force of the company’s ethical approach, Paul Elsibai commented, “To be bestowed with B Corp status really is the highest accolade we could hope to receive. Ensuring our company, practices and people are focused daily on minimising environmental impact, can sometimes be challenging, however, when it is built into the fabric of the business, it becomes ingrained and something we just live and breathe.

“We do what we do – including making considered fabric sourcing decisions, establishing an ethical supply chain and the conscious avoidance of harmful chemicals, amongst other initiatives – as we believe every single business is responsible for making the world just that little bit better.

“We are immensely proud of what we have achieved as a business, with continual growth occurring alongside our environmental commitment, and we wish to share this recognition with our partners who support us every step of the way.”

Gayertree Subramaniam at B Lab Australia & New Zealand, the company behind the B Corporation Certification program, explains the significance of the recognition; “Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.

“In Australia and around the world we are seeing a gradual shift in people considering ethical product purchase, but we recognise for businesses, especially those in the fashion industry, providing ethically sourced products at a reasonable price, can be a challenge.

“ABA Labels is a company all Australians should be proud of and continue to support. Their environmental approach to sustainability and commitment to people ahead of profits is to be commended and I congratulate them on their certification,” Subramaniam concluded.

ABA Labels CEO Paul Elsibai explained, ”It’s up to fashion brands to help make consumers’ decisions simpler and easier by acting ethically from the offset. ABA Labels doesn’t ask its customers to pay the price for socially and environmentally conscious clothing, but instead uses smart business decisions to keep its costs down.

As demand for socially responsible, ethical and environmentally conscious clothing grows, ABA Labels are able to keep up by utilising the economies of scale in a positive way.

About ABA Labels

ABA Labels is a Sydney-based fashion group with social, ethical and environmental responsibility at its core. Designed in the heart of Surry Hills, ABA Labels is behind well-established brands including Tussah, Chancery and Calli The Label, along with new additions Willa, The Fated and BWLDR.

The business launched in 2017 with just five staff members, releasing Calli The Label later that year. Today, the company’s Sydney operations boast over 80 staff members, with many more at its assembly hubs in Humen, China.

ABA Labels is a significant player in Australia’s fashion landscape. The brand counts The Iconic as one of its key brand partners, thanks to its combination of high quality, accessible prices and commitment to sustainable and ethical practices. ABA Labels recently launched several new cult favourites to its lineup, including Willa, The Fated and BWLDR.


The Conversation


Closing the Gap Statement to Parliament

Mr Speaker, when we meet in this place, we are on Ngunnawal country. I give my thanks and pay my respects to our Ngunnawal elders, past, present and importantly emerging for our future. I honour...

Scott Morrison - avatar Scott Morrison

Prime Minister Interview with Alan Jones

ALAN JONES: Prime Minister, good morning.    PRIME MINISTER: Good morning, Alan.    JONES: I was just thinking last night when we're going to talk to you today, you must feel as though you've ...

News Company - avatar News Company

Prime Minister Bridget McKenzie press conference

PRIME MINISTER: Good afternoon everybody. The good news is that the Qantas flight is on its way to Wuhan and I want to thank everybody for their cooperation, particularly the Chinese Government as...

Scott Morrison - avatar Scott Morrison

Business News

Choosing the Right Coworking Space For Your Business

As the capital of Victoria in Australia, Melbourne is inhabited by millions of people and is known as one of the most liveable cities in the world. The latter is due to the city’s diverse community...

Sarah Williams - avatar Sarah Williams

What Should You Expect from A Carpentry Apprenticeship?

Those wanting to pursue a career in woodwork, whether it be to make furniture, construct buildings or repair existing wooden structures, will have to first commence a carpentry apprenticeship. This ...

News Company - avatar News Company

4 Tips To Choosing A Reliable SEO Company For Your Digital Marketing Agency

Working with a digital marketing agency Perth is the best bet in ensuring that your business is promoted well in the online space. If you are an app developer Perth, you may have to work closely wit...

News Company - avatar News Company


Travelling With Pets? Here Is What You Should Know

Only a pet parent can understand the dilemma one experiences while planning a vacation. Do you leave your pets at home?  Will you get a pet sitter or someone to take care of them while you are away?...

News Company - avatar News Company

How to Be a Smart Frugal Traveller

You are looking through Instagram, watching story after story of your followers overseas at a beach in Santorini, walking through the piazza in Italy, and eating a baguette in front of the Eiffel ...

News Company - avatar News Company


Graduation is the stage of life when a student receives the rewards of hard work of years. It must have taken sleepless nights and tiring days to achieve the task. Now, as you have received your cov...

News Company - avatar News Company