From Taylor Swift to Bollywood, stars turn to the civil courts to fight deepfakes
- Written by Graeme Austin, Professor of Law, University of Melbourne; Chair of Private Law, Te Herenga Waka — Victoria University of Wellington
Ethan Miller/Getty ImagesMusic superstar Taylor Swift has applied to trademark her voice and image to head off the threat of AI-generated impersonations. But the problem extends much further than pop royalty.
Anyone can be manipulated by the powerful technology: AI-created videos of you endorsing a politician you despise, images on social media of...
Read more: From Taylor Swift to Bollywood, stars turn to the civil courts to fight deepfakes




