Daily Bulletin


Business News

  • Written by News Company


There’s no doubt that done well, business cards can deliver a lot for a brand. The problem, then, is that there aren’t very many good business cards out there! This is hardly the fault of the businesses themselves, as creating the perfect business card can be extremely difficult, but there are a few things you can certainly keep in mind to help your business create the best possible card to represent what you’re all about. In this article, we take a look at a few of these tips to give you a much better place to start from when designing your cards.

How to approach the design of your business card

Although small businesses with limited budgets might think that black business cards are the obvious design choice for maximum punch with minimal creative investment, they’re unfortunately a little bit off the mark. Instead, understanding the fundamentals of what makes a business card great will help you still create something that is simple, but is also much more effective than most amateur designs. It’s also important to keep in mind that ripping off cool looking designs from the internet can only get you so far – your business card should be about representing your specific business, not some random brand from cyberspace. And representing in this case doesn’t mean that you cram a lot of information about your business into the tiny space afforded by your business card – it’s about being clever with the approach you take so that you can give potential customers a good impression of your brand by simply being clever with the design. For example, how you lay out text alongside the shape, size, card stock, colour and even the texture of the card can give people a very good understanding of what you’re all about at a glance, and these quick impressions is what it’s all about.

A few design tips to keep in mind

Those struggling with where to start will be pleased to know that there are quite a few ways you can simplify the design process. Your first step should always be to keep your audience in mind – what do you think they would respond to, and what do you want them to see your product as? For example, a clean streamlined matte look might be ideal for a luxury consumer product, but a colourful, wacky card might be of more interest to customers needing interesting design work. The next step can also be a tough one: the incorporation of information. Knowing what to include on a business card, and perhaps more importantly, omit, can tell someone what your brand is all about in a handful of words. If you find that your business card is overly crowded due to text, you need to go back and refine your message. It might even be the case that you’re using the wrong font, or wrong size, so these are more considerations to make – just make sure that it’s easily legible.

It’s not always about what you put in

Sometimes its about what you leave out. Just because there’s room on your business card, doesn’t mean that you have to use it. Dedicating every square millimetre to images or text will only make your card seem jumbled and it will ensure you message is lost quickly. Instead, it’s often the case that making the most of negative space can create even better responses than filled space.

Writers Wanted

The Gabba Grand Final: how Queensland fell in love with Australian Rules football again

arrow_forward

Climate-protected citadels, virtual worlds only for the privileged: is this the future of inequality?

arrow_forward

5 Money-Saving Tips for Millennials in Trouble

arrow_forward

Top 5 US Logistics Companies

Nothing is more annoying than having to deal with unreliable shipping companies for your fragile and important packages. Other than providing the best customer service, a logistics company also ne...

News Co - avatar News Co

Luke Lazarus Helps Turns Startups into Global Stalwarts

There are many positive aspects to globalization. It is no secret that those who have been impacted by globalization tend to enjoy a higher standard of living in general. One factor that has led to ...

Emma Davidson - avatar Emma Davidson

Digital-based strategies that grow and expand your business

Small and medium-sized businesses are increasingly relying on new technology solutions to strengthen their product development, marketing, and customer engagement activities. Technology adoption...

News Co - avatar News Co

What Few People Know About Painters

What do you look for when renting a house? Most potential tenants look for the general appearance of a house. If the house is poorly decorated, they are likely to turn you off. A painter Adelaide ...

News Co - avatar News Co

Important Instagram marketing tips

Instagram marketing is one of the most important approaches for digital advertisers. If you want to promote products online, then Instagram along with Facebook is the perfect option. After Faceboo...

News Co - avatar News Co

Top 3 Accident Law Firms of Riverside County, CA

Do you live in Riverside County and faced an accident and now looking for a trusted Law firm to present your case? If yes, then you have come to the right place. The purpose of the article is to...

News Co - avatar News Co


The Conversation
INTERWEBS DIGITAL AGENCY

Politics

Prime Minister Interview with Kieran Gilbert, Sky News

KIERAN GILBERT: Kieran Gilbert here with you and the Prime Minister joins me. Prime Minister, thanks so much for your time.  PRIME MINISTER: G'day Kieran.  GILBERT: An assumption a vaccine is ...

Daily Bulletin - avatar Daily Bulletin

Did BLM Really Change the US Police Work?

The Black Lives Matter (BLM) movement has proven that the power of the state rests in the hands of the people it governs. Following the death of 46-year-old black American George Floyd in a case of ...

a Guest Writer - avatar a Guest Writer

Scott Morrison: the right man at the right time

Australia is not at war with another nation or ideology in August 2020 but the nation is in conflict. There are serious threats from China and there are many challenges flowing from the pandemic tha...

Greg Rogers - avatar Greg Rogers



News Co Media Group

Content & Technology Connecting Global Audiences

More Information - Less Opinion